Archive | April 27, 2010

Likebutton.me – See what your friends like

This is fantastic, really enjoying Facebook’s Like button pluging and this is a clear way to use it and surface all that content in Facebook. It shows you a list of all the items your Facebook friends “Liked” across several websites like YouTubeFlickr, MTV and numerous others.

It basically aggregates all the links into a quick one stop site, social data on a plate.  You can view several pre-defined sets like Games, Video or Tech, and you can add sites of your choosing to each of the categories on the fly, great way to keep track of what Friends are enjoying, sharing and liking across the web.

Have a look here and tell me if you Like it – http://likebutton.me/

Jimmy Choo does Foursquare in London

How far do you need to walk for a pair of Jimmy Choos? Well maybe it’s time to get you’re feet in gear as Jimmy Choo has launched it’s first  a real-time treasure hunt around London via Foursquare. Interesting approach from a Luxury brand, but as it’s for the launch of their new trainers it begins to make sense.

Here’s how it works, one pair of Jimmy Choo trainers will check in at various locations and those who follow the campaign and are lucky enough to arrive at a venue before the trainers leave will get to pick a pair in the style and size of their choosing. Nice and simple but the catch is being at Londons most trendy uber cool spots such as Lounge Lover, The Hummingbird Bakery and the members-only Mortons, not sure the average Foursquare enthusiast hangs out in these places, but only time will tell.

If you plan on accepting this FourSquare challenge let me know how it works out for you.

Twitter Stats looking very Chirpy

Here are some rather interesting Twitter facts:

1. # of registered users: 105,779,710 (1,500% growth over the last three years.)

2. # of new sign-ups per day: ~ 300,000 (More recently, 60% of new accounts were from outside the U.S.)

3. # of new tweets per day: 55 million

4. # of unique daily visitors to the site twitter.com: ~ 180 million. (That’s actually dwarfed by the traffic that flows through twitter’s API — 75% of traffic is through the API.)

5. # of API requests per day: 3 billion

6. # of registered apps: 100,000 (from 50,000 in Dec/2009)

7. # of search queries per day: 600 milion

8. Twitter’s instance, of their recently open-sourced graph database (FlockDB), has 300 13 billion edges and handles 100,000 reads per second.

9. # of servers1: “… in the hundreds”

10. Blackberry’s just released twitter app accounted for 7% of new sign-ups over the last few days

11. A NY Times story gets tweeted every 4 seconds.

Easy does it on Facebook – holiday planner

Everyone’s favourite value airline Easy jet has  launched an Holiday Planner within its Facebook fan page. It’s very simple an allows Fans of the page to plan holidays together with their friends.

They intend to add a feature that will allow people to buy plane tickets directly from the social network, without having to visit the Easyjet website, this is rather compelling and brave move for the brand. It’s a perfect example of how brands need to think differently about Face book and the potential it has to generate sales and revenue. This little app makes holiday organizing a little easier!

Lets watch this space and see how it goes  have a play here – http://apps.facebook.com/holidayplanner/

Heineken – Men with talent

Check out the next installment from Heineken, a talent show for men. Yes you read correctly Men with Talent. Men With Talent is the official and worthy follow up on the highly successful Walk In Fridge commercial, enjoy!