Archive | April 25, 2010

Creative Tools perfect for Brainstorming!

Just seen this video for the Sketchbook app on the Apple ipad and it’s totally blown me away! The Ipad itself hadn’t really appealled to me until now, simply because as a Creative my iphone + Mac book Pro work a treat. However, this has totally changed the possiblities for creative sessions, client workshops and general hours of creative fun have left me rather excited.

The app has 3 finger tap controls to increase usability, over 75 inbuilt brushes, layering, 10 level undo and 2500% zoom! I  wonder if this type of app might change the way Ilustrators work I can only imagine what could be created in the hands of great artists. Watch this space! You can check out the app or download it here.

Tasty Viral Video with Lipton Tea

Check out this video, demonstrating when something goes viral in China!  AKQA and Lipton Milk Tea created a great viral campaign that was launched on China’s biggest IM and social networking site QQ to celebrate Chinese New Year 2010. (Targeting the audience where they are and all that Jazz)

The results speak for themselves, with over 100 million people sending or watching a view in just a few weeks, staggering!