Do you Believe? Macy’s Believe-o-Magic
Macy’s AR experience for Christmas brings Virginia and her friends to life when you mail your letter to Santa at Macy’s. Supported by a microsite http://macys.com/believe . The app lets you choose your favourite characters, take photos and then customise virtual cards… it captures the spirit of Christmas for younger kids and it empowers them to do something a little more engaging once they are in the store.
About w3bkittenCreative Director at Framestore VR Studio
- Incredibly honored to be selected as one of the Top 50 Creative Leaders @CreativeReview #CreativeLeaders50 #VR… twitter.com/i/web/status/8… 17 hours ago
- Excited to see my TedX talk on Virtual Reality reached over 25,000k views. The future is Virtual Watch it here:… twitter.com/i/web/status/8… 1 day ago
- The Sci-Fi Guru Who Predicted Google Earth Explains Silicon Valley’s Latest Obsession vanityfair.com/news/2017/06/n… 3 days ago
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