Bing decode Jay-Z
Take a look at this when you get a moment, very smart idea for Jay-Z and his first book launch – ‘Decode Jay-Z’. Jay-Z and Bing have taken an unprecedented approach to publishing by literally releasing Jay’s book Decoded a page at a time weeks before it hits the shelves. Forget foursquare and being mayor, forget Google Hotpots friend recommendation if you truly love life, love music then this is one competition not to be missed. From the projects where Jay grew up to the clubs where he found inspiration, each and every page of Decoded has been carefully placed in a physical real world location directly related to its specific content.
Rather impressive and great use of technology – Check it out – http://bing.decodejay-z.com/