Halo Reach – by AKQA & AgencyTwoFifteen
Stumbled upon this fantastic video for AKQA’s launch of ‘Halo Reach’. Microsoft is launching an interactive website to celebrate the launch of Halo: Reach. The web interface will let gamers manipulate a Kuka industrial robot to create a virtual monument to Spartan warriors in the run-up to Halo: Reach.
Microsoft will launch the website Monday morning as part of a viral campaign. When the site goes live, visitors can help construct a monument of light to honor the members of Noble Team, the main characters of Reach, who go missing in action after the fall of one of the game’s last human colonies.
Check out the site here – http://www.rememberreach.com/