Levi’s innovating with Social Shopping
Make way for ‘social shopping‘ this is simply brilliant very relevant and excellent the way a brand understands the power of Facebook. With Levi’s social media shopping experience they have added the new “like” facebook functionality to each and every product in the store.
What does this simply little button mean I hear you cry, well it allows customers to find and share their favourite products from Levi’s including seeing what their friends like on the same site. Essentially allowing you to socially shop with friends in real time, you see what they like and they see what you like.
Loving this, really strong idea, it gets my thumbs up for sure!
About w3bkittenCreative Director at AKQA NYC
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