Social Influence Marketing Trends 2010
I’m really liking this presentation that the very clever Shiv Singh of Razorfish has created. Isn’t it nice when we share!! It’s a very interesting presentation on the value of social media as part of a combined marketing approach. You might ask yourself as a creative, designer or web guru why do I care? Well it matters a great deal that digital creatives have a better understanding of social media trends, what’s happening and how our once ‘cool’ ideas are cool no more. Our digital landscape is changing at such crazy speeds that it’s difficult to keep up! Shiv calls it Social Influence Marketing, which is all about including the customers in the processes – something I’ve been saying to my clients for a while!
Check out the presentation it’s well worth a read! – http://bit.ly/aWbln3